RT VIP Imaging Expo, held on April 10 in Johannesburg, South Africa, many partners visited to meet numerous exhibitors. South Africa, one of the continent’s most developed economies, with a well-established market for printing solutions and office supplies, is often described as ‘The Gateway to Africa.’
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Unlike traditional open exhibitions, the RT VIP Imaging Expo applies an exclusive VIP mode where specific set of exhibitors and attendees are invited to the event. Comexposium Recycling Times (C-RT), the organizer of the event, identifies and invites the best who are capable of either importing foreign products or offering up-to-date solutions in the industry.
The event cannot be organized successfully by the hand of the organizer online. DeLace Pty., Ltd, local supporter in South Africa, provided their more than 60 years of experience in the imaging industry across Middle East and Africa. Thanks to them, the organizer managed to locate visitors who represented a majority of leading local distributors across Johannesburg.
“The VIP exhibition model can assure both parties that they can establish valid and valuable business connections,” commented Ms. Cecile Zheng, Vice General Manager of C-RT. “Most buyers have been importing from places including Europe and the USA while never getting the chance to know other suppliers. This is the perfect platform they need to expand their industry networks and build new links.”
Before each event, exhibitors were provided the latest buyer list so they could arrange appointments in advance and engage better during the expo. On the event day, enthusiastic conversations were spotted everywhere across the venue, with exhibitors proudly introducing their offerings and big buyers browsing curiously. According to some exhibitors, they were acquainted with numerous new customers who were inclined to reach long-term cooperation.
The event was held in a fancy local hotel, with a working lunch and teatime break provided. By the end of the expo, the organizer held a lucky draw to give out free tickets to the RTMworld VIP Expo in October in Zhuhai, where a greater number of international exhibitors await. For many of the local buyers, they may not even have heard of the city of Zhuhai.
As the expo wrapped up, everyone left the venue with great satisfaction. But the event is not over yet, as exhibitors will travel to two more destinations: Addis Ababa and Riyadh.
Covered By: Imaging Solution / RTMWorld
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