Founded in 2013 in Saharanpur (UP) and led by its Proprietor, Vimal Seth, Shri Ram Enterprises is a wholesaler of a wide range of imaging consumables, including inkjet inks, laser toners, toner cartridges, dotmatrix consumables, laser printer machine parts and cartridge parts to the partners in Saharanpur and the surrounding towns. Recently, Shri Ram Enterprises opened its showroom for imaging consumables and IT accessories in Oct 2020 in N.C. Jain Market, a commercial hub in Saharanpur, whereas their wholesale business will continue as usual.
Speaking in the context of opening their showroom, Vimal Seth shares, “So far we have been only into wholesale of imaging consumables and we opened our new showroom in Oct 2020. While we will continue with wholesales business, now we will also be able to service the retail customers through our new showroom. As far as imaging consumables are concerned, our main brand remains Image King for which we have been local partner since 2013. Image King provides good support in the form of promotion materials, information booklets, incentive schemes and festive season schemes, besides great quality and having transparent policies. We are also selling other brands like Jet Technologies, Growlam and UV Infotech. In addition, we also trade in IT accessories like keyboard, mouse, etc. Our customers come mainly from Saharanpur and the surrounding towns like Roorkee, Rishikesh, Muzaffarnagar, etc and have been growing at an approximate rate of 15% YoY. We are also an authorized dealer-partner for Epson printers and we also sell Canon printers. Our main focus is on good customer relationship, timely after-sales-service and customer-satisfaction. During lockdown our business dropped but now we are back to normal levels and business is running well. In 2021, we want to start dealing in printer parts. We are optimistic that our showroom will do very well in providing for the needs of the local retail consumers. We also want to further expand our business in the surrounding towns like Rishikesh, Muzaffarnagar, Roorkee, etc.”