Epson America Inc. announced Joseph Contreras has been named Commercial Marketing Executive – Office Solutions, leading this new division of the company’s commercial inkjet printer business. In this role, Contreras will be responsible for overseeing portfolio management, strategic partnerships, software integration and support, and sales and marketing programs for WorkForce Enterprise inkjet printing solutions.
“The business printing market is evolving, and with the significant strides in technology that inkjet solutions have made in recent years, disruption in the industry is on the horizon,” said Joseph Contreras, commercial marketing executive, office solutions, Epson America. “Epson is at the forefront of that innovation, including PrecisionCore advanced print head technology and Replaceable Ink Pack System solutions, and I am excited to spearhead the sales and portfolio strategies to position our channel partners for success in this changing market, and empower them to offer the most productive and cost-effective solutions to their clients.
”With over 18 years of successful strategic and creative marketing experience, the newly-appointed executive is tasked with creating growth strategies for the company’s WorkForce Enterprise printer business division. Contreras will also develop strategies to implement and sustain an ecosystem of third-party ISV partners to support WorkForce Enterprise product sales. “Epson has assembled a high-caliber leadership team to drive sales, marketing and service to ensure the success of our business inkjet business,” said Mark Mathews, vice president, commercial sales and marketing, Epson America, Inc. “Joseph was a natural choice given his track record in the industry, strong skills and proven success in the BTA channel. His addition to the team will create a cohesive, focused and agile team capable of attaining our growth goals.”