Home News Update Epson Makes a Big Splash in Times Square with “Swimming In Ink” Event

Epson Makes a Big Splash in Times Square with “Swimming In Ink” Event

by Imaging Solution Bureau

Times Square, the Crossroads of the World, will add one more “first” to its illustrious history as it is transformed into a world-class venue for the U.S. National Synchronized Swimming Team. Sponsored by Epson, “Swimming In Ink” will feature a series of never-before-seen, high-energy synchronized swim routines by the U.S. National Synchronized Swimming Team in a massive, see-through tank of cyan, magenta, and yellow “ink.”

The tank – one of the largest ever constructed in Times Square – serves as a dramatic showcase of the new line of Epson EcoTank printers that come loaded and ready with up to two years of ink1. In conjunction with the “Swimming In Ink” event, Staples will also provide “Print All you Want” days2 on Epson EcoTank printers in 16 stores across the New York Metropolitan Area on Sept. 23-25. The Epson EcoTank portfolio consists of five all-in-one color printers featuring large ink reservoirs – what Epson defines as the Supertank category – that come loaded and ready with up to two years of ink.

EcoTank color printers combine the high-quality output Epson is known for with dramatic in-box cost savings and ultra-low cost replacement inks. In addition, EcoTank printers eliminate the common frustration of having to replace ink cartridges at inevitably the most inopportune time. Fewer ink refills also means less waste. When comparing EcoTank to a traditional printer, the ink included with the EcoTank is equivalent to about 20 sets of ink cartridges3, depending on the model.

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