Quocirca has unveiled its ten key trends poised to reshape the print industry in 2025. The report reflects how ongoing digital disruption, sustainability demands, and AI adoption are driving rapid change in the sector.
AI Applications Expand in Print Sector: AI is gaining traction, with print vendors exploring diverse use cases, including document processing, analytics, service automation, and cybersecurity. As 84% of organizations plan to increase AI investments, Fernandes suggests businesses must act swiftly to harness its potential for competitive advantage.
Hybrid Cloud Adds Complexity: The hybrid cloud remains dominant, encompassing serverless solutions, cloud print management, and MPS approaches. However, security concerns and market complexity persist, with 32% of IT decision-makers citing data protection as a key barrier. Vendors must guide customers through the fragmented landscape with tailored solutions.
Sustainability Takes Center Stage: Growing climate awareness is driving demand for sustainable print solutions. Customers increasingly expect suppliers to monitor environmental impact, yet many struggle with insufficient data. Reporting tools and resource optimization will be vital as MPS providers respond to these demands.
Cybersecurity Adapts to AI Threats
While 62% of IT leaders worry about AI-enabled cyberattacks, businesses are adopting AI-powered security measures to stay ahead. Fernandes stressed the need for multi-layered protection to safeguard increasingly vulnerable print infrastructure.
Workplace Evolution Leads Change: Extending hardware lifecycles is becoming a priority, with many buyers seeking remanufactured devices or longer-lasting products. Meanwhile, the rise of cloud marketplaces offers opportunities for software vendors and partners to expand services and revenue streams.
Hardware Lifespan Boosts Purchasing: With sustainability in focus, buyers are prioritizing durable hardware and remanufactured devices over frequent replacements. Vendors are addressing this by designing products with longer lifespans and offering refurbished alternatives.
Cloud Marketplaces Create Revenue Streams: Cloud marketplaces are reshaping how businesses purchase print devices and services, with 61% of IT leaders already using them. These platforms offer vendors and channel partners a chance to expand their reach and provide value-added services.
MPS Integrates IT Services: As SMBs seek streamlined IT operations, nearly half of businesses now use the same provider for print and IT services. This trend presents both opportunities and challenges for MPS providers, who must defend against encroachment from IT specialists.
Data: A Competitive Differentiator: Providers leveraging analytics and AI to enhance service delivery, identify opportunities, and inform decisions will gain a significant edge. Fernandes remarked that investing in AI expertise is essential to remain competitive.
Channel Differentiation Driven by AI: Channel companies embracing AI can boost customer satisfaction and uncover new revenue streams. Those who effectively position AI-driven solutions stand to lead the market.
The Print Industry Trends Report 2025 offers comprehensive recommendations for navigating these shifts. Fernandes encouraged industry participants to adapt swiftly, leveraging innovation to remain relevant in a rapidly evolving landscape.
Quocirca is a global market insight and research firm specializing in analyzing the convergence of print and digital technologies in the future workplace. Quocirca has been playing an influential role in advising clients on major shifts in the market. Quocirca’s consulting and research is at the forefront of the rapidly evolving print services and solutions market, trusted by clients who are seeking new strategies to address disruptive technologies. Quocirca has pioneered research in many emerging market areas.
Covered By: Imaging Solution / Quocirca
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