HP Executives Kick Off Three-City Global Partner Roadshow

A at HP Amplify Executive Forum, HP’s annual partner roadshow, members of the HP executive staff kicked off the company’s three-city partner roadshow. The white-glove event provided partners from around the globe with the opportunity to learn more about the company’s focus on continuous innovation, operational excellence and its optimistic roadmap for driving sustained partner growth in 2022 and beyond. The roadshow events were held in Dubai on August 28-30 and Amsterdam on September 1-2. The highlights of the event are HP shared its strategy and roadmap to reshape the future of work and home entertainment; Introduced new hardware, software, solutions and experiences to make hybrid work, work; Delivered effortless, secure and sustainable printing solutions designed for small business; and declares new partner benefits with HP Amplify program enhancements. Hosted by HP’s General Manager of Global Channel Organization Kobi Elbaz, the event features speakers from across the HP Leadership bench, including President and Chief Executive Officer Enrique Lores, President of Personal Systems Alex Cho, President of Printing, Imaging & Solutions Tuan Tran, Acting Chief Commercial Officer Luciana Broggi, and Chief Supply Chain Officer Ernest Nicolas.

“HP has a long-storied history – built over decades – as a channel-led company. Together with our partners we are well positioned to seize opportunities in existing and adjacent markets as we create the customer experiences of the future,” said Kobi Elbaz, General Manager of HP’s Global Channel Organization. “Over the coming days, our intent is to introduce partners to our growing, innovative portfolio and engage in a two-way dialogue on our shared ambitions.”